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N O R M A L S is an independent creative group devoted to the practice of 'anticipation.' As of February 2012, the group is active producing speculative designs and exhibiting them in an epic piece of fiction.

After spending a few years researching and conceiving an entire portrait of future society, we've finally published our first three issues, comprising everything ranging from hair-plucking technology to automatic circumstantial social responses. The last two years, we have been working on it full-time, on our own, just like crazed and solitary monks. From a blank slate and a little wishful thinking, we've eventually come up with thick research folders, custom-coded tools, isbn numbers, but most importantly: an uncompromised object. This is probably the most meaningful thing we've ever done. Studied in its every detail, beyond our own limits. And it was fun as hell. In fact, it still is.

Of course, we couldn't have made this without the help and support of our friends, families, and the awesome people we've met along the way. So thank you, and enjoy!

  N O R M A L S
  Cedric Flazinski — design
  Aurélien R. Michon — stories

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