N O R M A L S is a Berlin-based studio for design, fiction, and futures. We help people, companies and institutions imagine, discuss and evaluate futures, develop visions, and discover pitfalls. We work to expand what is possible so that we and everyone else don't feel trapped in gloomy predictions and lazy expectations. We create stories, objects, graphics, radio plays, software, experiences, workshops, thought experiments, and visions in this spirit.

CO-, STUDIO and LAB make up our trinity. CO‑, because we like to work with people, consult, cooperate, and co-produce. LAB, because we have to find new ways to develop new ideas. STUDIO because we work with our partners to explore their futures and make them tangible and engaging.

Get in touch

studio ∂ normalfutu.re

You are a futures specialist looking to expand your framework toward immersive and tangible visions. Contact our Studio.

coach ∂ normalfutu.re

You want to learn about co-designing futures or seek to consolidate your own approach. Coach has you CO-vered.

lab ∂ normalfutu.re

You want to know more about our research or commission original work. Get in touch with our Lab.

ssup ∂ normalfutu.re

You have other questions or inquiries.

We speak 🇩🇪 🇫🇷 🇬🇧

+49 (0)3094050850

Karl-Kunger-Str. 58
12435 Berlin
Germany

    Achievements

    AUG2022 – [EXHIBITION] VR SHOWCASE AT GERMAN FEDERAL GOVERNMENT OPEN DAYS – BERLIN, DE
    A hands-on show­case of 'Fore­sight Glass­es' with the Ger­man Fed­er­al Min­istry of Research and Edu­ca­tion (BMBF). Aug 20 — 21.

    JUN2022 – [EXHIBITION] VR SHOWCASE AT RE:PUBLICA – BERLIN, DE
    A hands-on show­case of 'Fore­sight Glass­es' with the Ger­man Fed­er­al Min­istry of Research and Edu­ca­tion (BMBF). Jun 8 — 10.

    NOV2021 – [EXHIBITION] ESPACIO FUNDACIÓN TELEFONICA – MADRID, ES
    A col­lec­tion of future prod­ucts on the theme of the col­lapse after a col­lab­o­ra­tion with Raphaël Stevens. Part of the exhi­bi­tion ‘La Gran Imag­i­nación’ at the Espa­cio Fun­dación Tele­fon­i­ca, curat­ed by Jorge Cama­cho. Until April 17 2022.

    FEB2021 – [WORKSHOP] ACADEMY OF ART & DESIGN FHNW – ONLINE /​ BASEL, CH
    Week-long spec­u­la­tive design work­shop held online

    JAN2021 – [WORKSHOP] DESIGN SCHOOL KOLDING – ONLINE /​ KOLDING, DK
    Talk and spec­u­la­tive design workshop

    OCT2020 – [AWARD] RED DOT DESIGN AWARDS 2020
    Award won for 'Mol­e­c­u­lar Futures' a VR app designed for Evonik's fore­sight team

    OCT2020 – [PODCAST] SPECULATIVE FUTURES /​ Z‑TOPIA – WEB
    Guest on fun and infor­mal video pod­cast on spec­u­la­tive futures organ­ised and mod­er­at­ed by Phil Bal­ag­tas and Ben Lowdon

    OCT2020 – [PANEL DISCUSSION] NODE 2020 – FRANKFURT, DE
    Pan­el dis­cus­sion dur­ing NODE20 titled 'World(re)building: How Eco­topias and Counter-Nar­ra­tives Can Mod­el Bet­ter Futures' mod­er­at­ed by Alexan­der Scholtz (HOLO)

    OCT2020 – [PERFORMANCE /​ INSTALLATION] NODE 2020 – FRANKFURT, DE
    Dura­tional and par­tic­i­pa­to­ry envi­ron­men­tal sim­u­la­tion game dur­ing NODE2020's 'Sec­ond Nature' stream

    JAN2020 – [WORKSHOP] DESIGN SCHOOL KOLDING – KOLDING, DK
    Spec­u­la­tive design week with design students

    DEC2019 – [TALK + PANEL] STEREOLUX – NANTES, FR
    Talk and pan­el 'Trick­ing the Digital'

    MAY2019 – [WORKSHOP] MAPPING FESTIVAL – GENEVA, CH
    Work­shop with NEEEU on a future of post-screen interfaces.

    FEB2019 – [TALK] SPECULATIVE FUTURES – BERLIN, DE
    Talk on future romance, pre­sen­ta­tion of cur­rent game devel­op­ment, and a spec­u­la­tive speed-dat­ing session.

    NOV2018 – [WORKSHOP] CONJECTURAL FUTURES – BERLIN, DE
    Mini Future Fish­ing Train­ing Pro­gram with a diverse group of futures spe­cial­ists. In col­lab­o­ra­tion with Bernd Hopfengärt­ner & Wen­zel Mehnert.

    NOV2018 – [WORKSHOP+FICITONAL PANEL] IASS – BERLIN, DE
    Future Fish­ing Train­ing Pro­gram with IASS, Insti­tute for Advanced Sus­tain­abil­i­ty Stud­ies, Potsdam.

    OCT2018 – [TALK+INSTALLATION] FVF – BERLIN, DE
    Spe­cial par­tic­i­pa­tive game com­mis­sioned by Fre­unde Von Fre­un­den for 'The Soon­er Now,' a pub­lic event look­ing into the future of cities.

    OCT2018 – [EXHIBITION] FRAMED* – TAIPEI, TW
    Pub­lic exhi­bi­tion of 'L I T T L E B R O W S E R' on a giant screen. Com­mis­sioned by FRAMED in part­ner­ship with Dong Gallery Taipei.

    SEP2018 – [EXHIBITION] RETUNE FESTIVAL – BERLIN, DE
    Live CNC-plot­ting of N O R M A L S' art­works w/​ HOLO.

    MAR2018 – [WORKSHOP] PARIS COLLEGE OF ART – PARIS, FR
    'Stream­ing the Future' — an explo­ration of spec­u­la­tive eco­nom­ic prac­tices for designers .

    JAN2018 – [EXHIBITION] A P P A R E L – MELBOURNE, FL, US
    Ruth Funk Cen­ter for Tex­tile Arts, Flori­da Insti­tute of Tech­nol­o­gy Part of the Coded_​Couture series of group shows.

    DEC2017 – [WORKSHOP+TALK] LABCDMX – MEXICO CITY, MX
    Future Fish­ing Train­ing Pro­gram with the city council's think tank.

    JUN2017 – [EXHIBITION] A P P A R E L – TAICHUNG, TW
    Exhi­bi­tion at Nation­al Tai­wan Muse­um of Fine Arts.

    JUN2017 – [WORKSHOP+TALK] iii – TAIPEI, TW
    World-build­ing and design fic­tion for professionals.

    JUN2017 – [EXHIBITION] A P P A R E L – OKLAHOMA CITY, OK, US
    Part of the Coded_​Couture series of group shows.

    MAY2017 – [WORKSHOP+TALK] UQAM – MONTREAL, CA
    World build­ing and design fic­tion workshop.

    APR2017 – [WORKSHOP+TALK] RESONATE 2017 – BELGRADE, SBA
    Wear­able data train­ing pro­gram and a very very spe­cial talk (!!!)

    MAR2017 – [WORKSHOP] UNIVERSITÉ DE BORDEAUX – BORDEAUX, FR
    Design fic­tion work­shop delv­ing into crit­i­cal aug­ment­ed reality.

    JAN2017 – [WORKSHOP] ÉSAC CAMBRAI – CAMBRAI, FR
    World build­ing and design fic­tion workshop.

    JAN2017 – [EXHIBITION] A P P A R E L – MEDFORD, MA, US
    Part of the Coded_​Couture series of group shows.

    NOV2016 – [TALK] ULRICH MUSEUM – WICHITA, KS, US
    Talk on the theme of dig­i­tal matter.

    SEP2016 – [EXHIBITION] A P P A R E L – WICHITA, KS, US
    Fall show for Coded_Couture.

    AUG2016 – [WORKSHOP + TALK] A‑B-Z-TXT – TORONTO, CA
    School for 21st cen­tu­ry typog­ra­phy. Work­shop + talk on the theme of dig­i­tal mat­ter and spec­u­la­tive typography.

    AUG2016 – [RELEASE] L I T T L E B R O W S E R for FRAMED* – WORLD
    Release of a lim­it­ed edi­tion app for the ded­i­cat­ed dig­i­tal arts device.

    MAY2016 – [EXHIBITION] A P P A R E L – TORONTO, CA
    Selec­tion and screen­ing of '3PLUS3MAKE5' at the Glad­stone Hotel for the 19th annu­al Sub­tle Tech­nolo­gies event.

    APR2016 – [EXHIBITION] N O R M A L T Y P E – LIVERPOOL, UK
    Print piece exhib­it­ed with The Print Social for the 'Visions of The Future' event.

    FEB2016 – [EXHIBITION] A P P A R E L – NEW YORK, US
    1st time show at Pratt Man­hat­tan dur­ing New York Fash­ion Week – Coded_Couture

    FEB2016 – [PUBLICATION] ALGORITHMES TYPOGRAPHIQUES – FR
    Design of a gen­er­a­tive typo­graph­ic char­ac­ter for print.
    Lim­it­ed edi­tion of 250 lep­orel­lo-bound books – La Clé à Molette

    MAR2015 – [WORKSHOP] LES ARÈNES – TOULOUSE, FR
    One week of world-build­ing and design fic­tion RPG!

    FEB2015 – [TALK] ESAD – AMIENS, FR
    Talk and demo of A P P A R E L

    DEC2014 – [TALK] ESAD – ORLEANS,FR
    Per­formed intro­duc­tion to the Nor­mal future

    OCT2014 – [TALK] PROTO&CAUSE #5 – PARIS, FR
    Pre­sen­ta­tion of the studio

    JUL2014 – [EXHIBITION] w/​ THE WRONG – ABRANTES, PT
    Part of 180 Cre­ative Camp

    JUN2014 – [PUBLICATION] M.I.T. PRESS – CAMBRIDGE, MA
    'Gar­n­ments of Par­adise: Wear­able Dis­course in the Dig­i­tal Age' by Susan Eliz­a­beth Ryan

    MAY2014 – [PUBLICATION] w/​ HOLO 1 – PRINT/​WORLD
    Extra edi­to­r­i­al print­ed RPG

    MAY2014 – [PUBLICATION] HOLO 1 – PRINT/​WORLD
    Spe­cial edi­to­r­i­al piece as guest artist

    APR2014 – [TALK] co:de/*sign; ESAD – AMIENS, FR
    Per­formed intro­duc­tion to the Nor­mal future

    MAR2014 – [TALK] ÉTAPES @LA GAITÉ LYRIQUE – PARIS, FR
    Pre­sen­ta­tion of N001+002 +003

    MAR2014 – [PRESS] ÉTAPES #218 – PRINT/​WORLD
    Fea­ture in the 'antic­i­pa­tion and fic­tion' issue

    DEC2013 – [INTERVIEW] CAN – WEB
    Exten­sive inter­view for the release of N001+002+003

    NOV2013 – [EXHIBIT] THE WRONG – SÃO PAULO /​ WEB
    Dig­i­tal Bien­nale /​ Part of pl41nt3xt pavilion

    JAN2013 – [TALK] PROCESSING BORDEAUX #10 – BORDEAUX, FR
    Talk on cod­ing cus­tom visu­al tools

    JAN2013 – [TALK] CAMPUS FONDERIE DE L'IMAGE – PARIS, FR
    Utopias and design fictions

    NOV2012 – [PUBLICATION] COMPUTER ARTS CONGRESS #3 – PARIS, FR
    Pub­li­ca­tion of an essay in CAC3's cat­a­logue
    EDITIONS EUROPIA

    NOV2012 – [TALK] COMPUTER ARTS CONGRESS #3, LE 104 – PARIS, FR
    Talk on Aug­ment­ed Real­i­ty and the sep­a­ra­tion of form and function

    OCT2012 – [TALK + WORKSHOP] PROCESSING PARIS #4 – PARIS, FR
    Talk + pro­gram­ming work­shop on ‘Seman­tic Parametricism’

    OTHER INTERWEBS COVERAGE
    Fre­unde Von Fre­un­den
    Fast­code­sign
    Cre­ative Appli­ca­tions [2] [3] [4]
    Cre­ators Project [2]
    Intel
    USNews
    Voca­tiv
    Plique
    Observ­er
    Design­boom
    PSFK
    Ecouterre
    Pro­tein
    Étapes [2]
    Awe­some Robo
    Nerd­core
    Vorm­plat­form