33.75% Graphic novel
32.50% Essays and designs
Size: 186 x 251 x 9.62mm
Colors: Black, White, Scarletoid Red
Edition of: 500
Published by: Self
“You only went as far as your unexercised body took you. It’s enough, anyway — you can almost see the entire city from here. The Culture. A majestic tree of synthetic concrete, rising from the ground and up into the sky, tearing scarce clouds apart in its endless ascent.”
N 0 0 1 is the first issue in N O R M A L S ' eponymous publication series, covering work and research done during the years 2012 — 2013. After opening with an initiatory joy ride through a future city, N 0 0 1 puts the reader in front the first episode of a graphic novel, going from a morning ritual to a diatribe against the "anti-machine-state" conspiracists. The second part is an exploration on how technologies such as Augmented Reality could in fact turn a huge chunk of the manufactured environment into digital and contextual graphics, commonly known nowadays as "AR." But also, how variable might become the new black.